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Attaining a good level of success in this digital era is all about visibility and responsiveness of your website and online presence. Excellent and responsive web designs have been identified as one of the most preferred methods of creating sites with a high level of customer friendliness. Owing to the importance of website responsiveness to the 21st-century business which is highly interested in establishing a strong online presence then the following rules can be adhered to. Please note, this is not a one-size-fits-all approach, but it has been tested and confirmed by our team of experts.
These rules include but are not limited to the following.
1. Create a Responsive Design
Marketing a product is all about attraction. One of the most significant levels of success recorded by web designers is the ability to create a highly responsive website which is accessible by on almost all platform and presents a better experience for users on mobile devices. The website should be easy to navigate, and the UI must be attractive enough to appeal to the intending customers.
2. Consider Context
The layout of the site is another factor that should not be taken for granted. When designing it is essential that the website should be scaled to perfectly fit into any screen size to avoid unnecessary scrolling which may affect user experience while on the site. Conduct in-depth research on the context for your website and make sure the fit to size option is always activated.
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3. Practice Thoughtful Reduction
Focus on features which are more critical to your clients. Once you have identified what appeals to them, you can get rid of other items. Design and redesign until you find the best and most acceptable layout by your intended audience. There is no need for placing unwanted items on your site as long as it does not add to the user experience or assist the user in one way or the other. Keep cutting until you achieve the best design and layout.
4. Pay attention to Content
It is impossible to discuss the internet user experience without referring to content. Content is king, and it usually determines the level of engagement you receive your audience. When placing these contents, make them as simple as possible. You can also optimise these contents for better performance in search results and create a link between these contents and what you intend to present to your client. Ideally, all content should possess an editorial image which should be nicely designed, title of the piece, author’s name, and date of publication.
5. Scalable Navigation
This is one of the most challenging aspects of website design. It affects everything you have on your website, and if it is poorly designed or arranged, then you have succeeded in wasting your time and resources. Just like the website interface, navigation must be scalable to all screens to give the user a chance to have a one-time view of what the site has to offer regardless of the screen size.
6. Image Quality and Download Speed
You must find a way of reducing the image size without tampering with its quality. If you are presenting a website where clients can download items, then you have to take your time to find out ways you can make this download as easy and fast as possible. Create good images which will help you in delivering your brand message while also taking note of your overall site speed.
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7. Use Icons only Where Appropriate
In website design and optimisation for better performance, it is essential that you make use of functions which just adds value to your site and gives your client and easy access to all you have to offer. Icons usually come in handy by providing your clients or visitors with the needed direction, and they can be used to replace texts and images which may affect your site's loading time.
8. Pay Attention to Font Sizes
As far as web design and optimisation for performance are concerned, all that is required of you is to create enough. Make sure it falls with near perfect ranges. Do not use font sizes and styles that make your website clumsy and hard to understand. The best font size for website content should always fall within the range of 12 to 16.
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9. Think About Input Methods
The different devices in the market determine this. Make sure all your site items fit into a wide range of input methods. While desktop users may require a mouse before they can navigate your website, phone users may need something completely different.
10. Test Your Design on Actual Devices
Always run a test to see what you have created and you can ask friends and family members to try the finished website and give their recommendations.
Contact us if you have questions on how to create a highly responsive website. Don’t forget to share this article with friends and family members.